BY L. GORDON CROVITZ
For a case study in the volatile life cycle of information-based companies, the news last week of a planned sale of insurance operations in Asia may not sound as compelling as forecasting the next revenue stream from Facebook or divulging the technical specs of the iPad.
But the company founded in Shanghai in 1919 as American Asiatic Underwriters was built on the then-rare premise that better information was the key to better business. Over time, it became the biggest insurance company in Asia and a global powerhouse—until it grew so large and complex that it didn't have enough information to ...
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